Product Development & Price Elasticity
Stop guessing on your product attributes and price points. There are several stages in developing new products or re-introducing existing ones; research is a stage that can not be eliminated. We will help you determine product features, benefits, and price points, and we offer research options that will help you determine your target market and purchasing process.
Research Panel Development/Management
Have you ever had the need for an effective way to consistently reach out to the community you live in for feedback or opinions (e.g. community development, education, special events)? Have you ever wished you could take a quick poll prior to making a business or investment decision? We work with our clients to develop and manage research panels; big or small, from one off “Nice-to-knows” to in-depth brand, community, and opinion studies.